02 Professional system

Technical, Projects and Process Lead

A technical and operational profile built across the full retail lifecycle: survey, feasibility, design, turnkey costing, supplier selection, site coordination, handover and continuous improvement.

Currently at IMAC S.p.A.
25+years
500+openings and refits
IT + EUmulti-brand delivery
END—TO—ENDsurvey to handover

01 Position

My work starts from the physical reality of a space: I read it, measure it, turn it into a feasible project, costs and coordinated work. Then I analyse what happened to make the next project more controllable, efficient and robust.

02 Where it started · 2000

Before retail delivery, there was the construction logic of furniture.

I started at D&D, a company built above the historic FAC Mobili, working on subcontracted wooden semi-finished components. It was a very practical school: every idea had to become information precise enough to be cut, drilled, assembled and repeated.

Over time that technical foundation evolved toward turnkey contract work, complete retail environments and projects for major fashion brands. The scale changed, but the method remained: break complexity down, make it explicit and turn it into something that can be built.

01

Bill of components

Breaking the furniture down into its individual elements, materials and quantities.

02

Workshop drawings

Technical drawings for the carpentry of every component, with dimensions and construction logic.

03

Hardware

Drilling schemes and references for hinges, runners, joints and assembly.

04

CAD/CAM

Drawings and machining data prepared for the CNC router.

A project works when information is clear enough to pass from an idea to a drawing, from the drawing to a machine, and from the machine to the people who have to assemble the result.

03 The work, phase by phase

From the first site visit to a system that can be governed.

Technical work does not end on site. It starts by understanding the location, becomes design, cost and construction, and continues after handover through analysis and improvement.

01READ

Technical survey & feasibility

The first visit is already a technical assessment: location, access, existing conditions, constraints, services, dimensions and the first dialogue with the client.

  • First impressions, constraints and critical points
  • Technical discussion on objectives and priorities
  • Measurements, photographic survey and existing conditions
  • Initial feasibility, timing and risk assessment
OUTPUTSurvey · constraints · first technical choices
02DESIGN

Design & visualisation

The survey becomes a buildable solution. Layout, technical drawings and visualisation are used to resolve decisions before they reach the site.

  • Layouts and technical drawings
  • Construction details and coordination of requirements
  • Renderings to validate space, materials and perception
  • Image post-production for clear project communication
AutoCADVectorworksArtlantisPhotoshop
03COST

Turnkey estimate

The project is translated into a complete economic picture, readable before work begins and detailed enough to control changes as the project evolves.

  • Building and plant works
  • Custom furniture and standard elements
  • Standardisation and modularity where they create value
  • Quantities, alternatives, changes and cost visibility
OBJECTIVEA cost that can be explained and governed
04SOURCE

Supplier selection & procurement

Supplier selection is a technical decision, not a price list. The required quality and difficulty of the work have to be matched with capability, reliability, timing and price.

  • Technical suitability for the requested work
  • Quality, reliability and execution capacity
  • Lead times, logistics and dependencies
  • Competent evaluation of quality / complexity / price
PRINCIPLEBest fit, not simply lowest price
05BUILD

Site coordination & close-out

On site the project becomes coordination: trades, sequencing, technical decisions, quality, deadlines and the resolution of inevitable unforeseen conditions.

  • Coordination between contractors and trades
  • Operational direction and technical supervision
  • Quality, schedule and change control
  • Handover, outstanding issues and final evaluation with the client
OUTPUTOperational space · documented close-out
06LEARN

Analysis & continuous improvement

Every issue encountered in the field becomes information. In the office I consolidate problems, look for recurring causes and design controls or systems that reduce the chance of the same issue appearing again.

  • Analyse recurring problems and root causes
  • Turn experience into procedures and controls
  • Create decision tools, dashboards and workflows
  • Use technology where it can remove friction or prevent errors
RESULTThe next project starts from a better system

04 Beyond the task

Problem solving becomes system improvement.

I tend not to stop at solving the immediate problem. I try to understand the mechanism that produced it and, when useful, build a more reliable way of working around it.

01

Read the pattern

Field feedback, costs, recurring issues and operational data are brought together to distinguish an isolated event from a structural weakness.

02

Build the control

Checklists, scoring systems, dashboards, workflows and purpose-built tools make critical information visible before it becomes an issue.

03

Connect technology

Strong IT skills, remote automation and experience with complex connected systems allow physical operations and digital controls to work as one environment.

05 Selected systems

From physical delivery to operational intelligence.

Three examples show the evolution of the role: building spaces, governing work and designing better decisions.

SYS—01
End-to-end retail delivery

A store is not a drawing. It is a chain of decisions.

Feasibility, surveys, design, budgeting, procurement, logistics, site management, opening and handover are treated as one continuous system rather than isolated phases.

  • Scope and constraints
  • Costs and changes
  • Suppliers and timing
  • Opening readiness
SYS—02 Decision support

OrderBrain / Store Inspector

Store ranking, product mix, stock-out exposure, prioritisation and network visibility combined in a practical decision environment.

SYS—03 Physical + digital systems

Telemetry and automation

Digital signage, remote monitoring, dashboards, connected systems and alerts applied where they improve operational control.

06 Capability architecture

Competence is useful when it connects.

The value lies less in each discipline alone than in the ability to move information and decisions between them.

01CAD & visualisation+

Technical surveys, layouts, drawings and visual communication using AutoCAD, Vectorworks, Artlantis and Photoshop.

02Costing & sourcing+

Turnkey estimates across construction, plant and furniture packages, with supplier selection based on technical fit, quality, reliability and price.

03Site & project governance+

Coordination of trades, timing, quality, dependencies, changes, handover and final evaluation with the client.

04Data, tools & automation+

Problem analysis, dashboards, workflows, remote automation and complex connected systems used to improve control and prevent recurring issues.

07 Working principle

The objective is not merely to complete a project. It is to make responsibilities, risks, costs and decisions visible enough to be governed.